Thousands of visitors, many new franchise agreements. Franczyza EXPO was a success

A place where franchisees met with people determined to start a new chapter in their professional careers. An event that connected investors with entrepreneurs scaling their business. We are talking about Franczyza EXPO, which took place on March 2-4 at Ptak Warsaw Expo.

This year’s edition of Franczyza EXPO proved that the event deserves to be called one of the national leaders among business integrating events. It was a platform for 38 exhibitors-franchisors and 2890 visitors-potential franchisees, which allowed the former to present every aspect of their offers, and gave the latter the opportunity to recognize market opportunities and match the appropriate franchise model.

It was an extremely successful event. Even during the event, we heard voices about the multitude of business relationships and franchise agreements signed. All because during Franczyza EXPO there were no random people, only those who were ready and willing to enter the new “tomorrow” of business.

Franczyza EXPO. The place where leaders appear

This year’s edition of Franczyza EXPO could boast of the presence of the greatest leaders of the franchise sector as exhibitors of the event. This group included, among others, representatives of the Auchan retail chain, one of Subway’s most popular gastronomic concepts, Żabka, which is constantly growing on the Polish market, and one of the most important companies in the banking sector, Alior Bank.

In addition, among those present were the following franchises: Akademia Długowieczności, AMA Kids, Gentlemen, Blinkee.city, Campery Złotniccy, Car For You, Cukrem i Solą, Fast Energy, Gelato Naturale, GreenFields, Ice’n’go, Liquider Store, Rentis or Lody Marsjano.

The cross-section of the proposed offers was excellent – from gastronomic concepts to commercial, banking, health and educational facilities.

Franczyza EXPO is also "know-how"

Franczyza EXPO was a guarantee not only of networking and hundreds of business meetings during one event, but also of gaining franchise “know-how”. First of all, they were offered by the franchisors themselves, who individually introduced visitors to their models, their specificity, requirements and skills needed to be successful.

During the event, however, those present could focus on industry education even more and take part in the conference “Franchise – a way to secure business”. It was dedicated to both potential franchisees and companies that wanted to scale or are already scaling their business in the franchise model. Lectures during this panel were given by Michał Ciesielski, Franchise Development Manager Zona Północ (“Stable and modern franchise”), Andrzej Krawczyk – partner at ARSS (“Business development through franchise”), Maciej Tórz – President of the Management Board of Rentis and Monika Dąbrowska – President of the Management Board of the Polish Franchise Organization (“Franchise today and tomorrow”), as well as Barbara Baszak and Kacper Kazimierczak from Greenfields, who talked about why Google Profiles are the most important source of customer acquisition for a franchise and how to use them effectively.

Franczyza EXPO was a complete platform dedicated to the franchise business. Thank you for participating in this edition of the event and we invite you to the next one at Ptak Warsaw Expo. More info coming soon!